If You Build It They Will Come

if-you-build-it-they-will-come-haha-just-kidding-you-still-have-to-sell-itWhen I started writing this blog, I had no idea what I was doing. All I knew was I needed to start a blog. One of the agents I had queried, told me I needed a platform, and while it didn’t guarantee a book deal, it would make placing my book with a publishing house a lot easier.

So I read a book on platforms from Michael Hyatt and went to the WordPress site. I created my blog and decided to write about things I have learned, and/or had problems with during my journey to being published.

There’s so much we don’t know. So much I still don’t know, but my thought was if I shared information, it would hopefully help others to avoid some of the crazy mistakes I have made.

I was excited when I wrote that first blog. I sent it out to the world and waited anxiously for that first view. It never came. I wrote the second blog and again, there were no views. As a matter of fact, for almost six months, I wrote my blog faithfully with only a handful of views. I could literally count those views on one hand for each blog.

I didn’t know what I was doing wrong. I reread Michael Hyatt’s book and looked at a few articles on successful blogs. Guess what? I finally realized that just because you write and put it out there, doesn’t mean they will come. This is not ‘The Field of Dreams’, you have to do your part.

I began reaching out to fellow bloggers. Like me, they were trying to build their platforms as well. I started visiting the websites of bloggers who shared the same interests that I did. Not only did I gain some great information in the process, but I picked up followers. I didn’t have to ask people to join me. I read their blogs, offered comments on their writing, and they responded by checking my site out and doing the same.  I discovered this was a win, win for all involved.

A delightful surprise, was the friendships that arise from exchanges with other writers.  Totally unexpected.

I have added a block of time to my weekly schedule for reading blogs of fellow bloggers (those I follow, as well as new ones I would like to follow). It’s not a chore, it’s fun!!! And you will build your following 🙂

I would caution  that your writing has to offer something. Once those viewers start visiting your site, it’s up to you to keep them coming back.

-Jan R


If You Build It They Will Come